Social Media can f*ckin suck sometimes, we get it.  With that said, your biz still needs to participate in the Facebook, Instagram, and YouTube's of the world!  One of the BEST things about media and your biz, it's a real representation of you and YOUR community...  You get to post and share whatever you want!  If you're running an honest biz, chances are your customers want to hear from you - This is a GOOD thing!  And not only does social media give you an amazing platform to share your voice and businesses skills, maybe the best part about the socials...  It's a great place to recommend other businesses you like, this is what community is all about! 

What are some of the biggest reasons your company should be using The Socials...  What's this - You don't like reading in paragraph form?  Let's get after it over sone bullet-points:

• Your customers are already there. Not only are your customers more likely than not on social media despite your industry, but they are also using social media to make decisions online to buy. Not building a brand on social media is hindering your potential customers from being able to find you. Social media platforms like YouTube and Instagram are where people go to search for things and make decisions. Before eating at any restaurant, even I myself always check their Instagram first. If they don't have one, I immediately search for another restaurant that does.
 

• Your competition is already there too. Going into '25, it is more than likely that most of your competitors are online and utilizing social media, whether they be local competition/national competition or maybe even a mix of both. You not being on the socials is only giving them more market share as you quickly get left behind in their dust

• Or maybe your competition is not on there, and that's a huge benefit for you. If your business is focused on a local market and you see that your competition is still not on social media, this is an opportunity for you to take market share in your industry and local area online. You being the first in your industry in a localized area can help you pull ahead of your competitors and make it difficult for them to catch up.

• It's an easy way to get seen by new people. The most powerful aspect of social media is the ability to get discovered by people anywhere in the world—all at your fingertips! Social media is a way for any business to get seen by new people and possibly a lot of them at scale. Building a brand on social media is like having a sales team work for you 24/7/365. As your brand gets established online, new people will stumble upon it over time to learn about what you offer. Paired with paid ads on these platforms, you have the ability to hyper-target audiences—even as specific as zip codes, streets and interests.

• It's a quick way to remind your 'warm' market. As great as social media is for getting seen by new people, it should not be overlooked how important it is to take advantage of it to stay remembered by those who already know you. It is no one's job to wake up and remember what it is you do. Social media is a way for you to stay relevant to those who already know you by constantly reminding them of what you offer in case they or anyone they know may need what you offer at any given time.

• It's a great way to create community. Social media has become an amazing way to create a community whether on just one platform or multiple platforms. Social media gives you the ability to voice your brand message, deliver deeper insight into you and your mission and values, and give your customers and potential customers their own voice to coexist with yours.

• A social media presence reinforces what you are building offline. If you have a business, then you have done some type of marketing to grow it from where it once was. Every business has an offline and online brand (whether they like to think so or not). Some businesses have very strong offline brands, built up through years of business. Social media is an opportunity to reinforce and showcase the strong offline business in front of both a new audience and to those who already know you (but in a new way). Building a brand offline and online should go hand in hand, helping each other exponentially grow.

• It builds opportunities for connection. Social media is meant to be SOCIAL! We have the opportunity to connect with others both locally and globally all through different social media platforms. There is no easier way than social media to create online connections that you can then take offline.

To wrap it up...  Social media is an amazing opportunity for all businesses of different industries and locations to take advantage of to help grow their businesses. It could seem overwhelming to dive into at first, but the reward of doing so will outweigh the upfront feelings of weirdness.  noremaC Studios is active on several social media platforms such as Instagram, Facebook, X, and LinkedIn and Facebook.  However, if you're just starting to build your online brand, it's okay to pick just one or two social media platforms to get it going.  Who knows, you could be goin' viral in no time!  

The Goat in Social MediaLet social media help build your own community of friends and customers.

It's time to put Social Media to work for your business!

Have ideas but don't really know where to start?

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